Miss Springmaid
Discover how an innovative ad campaign made Springmaid sheets a household name.
"Colonel" Elliott White Springs spearheaded an innovative ad campaign to sell bed sheets that changed the approach of the country's advertising industry. He began acquiring and commissioning artwork depicting attractive young women as "Springmaids." He copiously employed sexual innuendo in his ad copy. Many were outraged by his approach, but there was convincing proof that "sex sells."
Directed by Steve Folks · Written by Steve Folks
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Cast
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Rick Sebak Narrator - Sanford Adams Dramatic Voice
- John Bane Dramatic Voice
- Fran Johnson Dramatic Voice
- Dana McCullough Dramatic Voice
- Betsy Newman Dramatic Voice
- Andrea Thorpe Dramatic Voice
- Alfred Turner Dramatic Voice
- Eleanore Vaughan Dramatic Voice
- Mimi Wortham-Brown Dramatic Voice
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