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A bankrupt businessman returns to his village with his unsuspecting family, claiming it is a holiday, after having neglected them during his days of prosperity. Un homme d'affaires en faillite retourne dans son village avec sa famille ignorante, prétendant que ce sont des vacances, après les avoir négligés pendant ses jours prospères.

Close friends Umut and Emre, who create entertaining video content, are social media celebrities. While on vacation, they befriend Ezgi, the owner of the hotel that sponsored them. Saddened by the death of Ezgi's father and the hotel's difficult situation, Umut and Emre become partners in the hotel and offer to use social media to improve its business. Serhat, a male nurse who is also trying to become an internet sensation, becomes angry when Umut and Emre belittle him. Driven by a desire for revenge, he causes trouble for Umut and Emre. The events begin when Umut and Emre invite honeymoon couples to the hotel to attract customers and promote it.

Naci is a man struggling with parental pressure on one hand and trying to confess his relentless love for Pelin on the other. Unable to confess his feelings to Pelin, Naci learns that a girl whose heart he broke in high school had a spell cast on him. Will Naci succeed in breaking the spell by making 40 girls fall in love with him in three months?