Kai Jones

For 27 years, Teton Gravity Research has been searching for the right place with the right crew at the perfect time to experience life at its fullest. Between the thrill of the hunt and the peace of floating down a mountain, the sum of our experiences becoming greater than its parts is what we seek. If you ask us, our annual snow film Magic Hour is just that.

This fall, Teton Gravity Research proudly unveils Pressure Drop, our 30th annual ski and snowboard film. Pressure Drop captures that fleeting space between calm and chaos — when breath slows, vision sharpens and the mountain demands everything. It’s the moment before gravity takes over.

Sometimes it comes in the form of a photograph, a chance encounter on a chairlift, or a glimpse at a mountain never seen before. When combined with motivation, the spark of inspiration becomes a dream, and when pursued gives our lives a new purpose. For 25 years TGR has focused on turning Make Believe into reality, from exploring powder stashes in our backyard playground to first descents on unnamed peaks, the ethos of “live the dream” has defined our adventures. “MAKE BELIEVE” celebrates today’s athletes who have committed to this ethos, the ones who have fallen deeply in love with the mountain life, the people who have chosen to live their lives in a particular way, from inception to reality, the ones who choose to make and believe in their dreams.

Winterland is a celebration of ski and snowboard culture. Today's mountain athletes can only stand as tall as those who came before, the pirates of the past who followed their own path and passion. This story of adventure is far from over, as a new crop of modern-day pioneers are eager to etch their names in the annals of history. The technology and style might evolve, but the rush, excitement, and pure fun remain eternal, bonding past, present, and future riders. The film will follow these individuals as they leave their own mark on these fabled locations.