Kathy Brew

“The Moon Is Essentially Gray” is a 3-minute CG animated short about a young child, her makeshift rocket, and her fantastic flight to the moon. The film explores the role escapism plays in the lives of children who suffer some form of neglect or abandonment by their caregivers. It is ultimately about the struggle to gain (or regain) personal power, joy, and freedom.

An experimental video collage that incorporates found footage, performance, interviews with young girls, documentary, animation, images from advertising and television, and a dream narrative in a work that examines gender-stereotyping in popular culture, concluding with a post-modern version of the Pandora myth.

As artists and visual architects, husband and wife Massimo and Lella Vignelli have been producing unique and groundbreaking work as brand designers. This up-close documentary reveals their major influence in reshaping our visual environment.